Barber Launch 60-Day Accounting Breakdown

Period: 2026-04-18 to 2026-06-17
One explanation: why cash feels tight even though the business shows profitExpand

Over the last 60 days, Barber Launch and Daru Strong show $48,145.41 of true Stripe net when including paid payouts that had not arrived in the bank data yet. After removing CCS Checking 7131 items from the HTML accounting, counting the $2,500.00 Hoffman/Christopher wire movement as Chris personal/life expense, adding the missing direct business-bank software/admin charges, adding direct personal/life spend, and including debt and Jake in expenses, the final true net is -$2,101.57.

The reason the cash still feels tight is that the profit is being consumed by several large normal and semi-normal categories at once: ads, supplier/COGS, GHL/texting, debt/card/loan payments, software/tools/domains, personal/life cash movement, Acquisition.com, and refunds. Partner-side / not-Chris items of $3,416.91 are shown separately and are not counted in the Barber Launch & Chris net calculation.

The core unit economics are still strong: an average $3,000 sale costs about $394.52 in ads and $296.36 in fulfillment, creating about $2,309.12 before overhead and refunds. The issue is not the offer economics; it is cashflow pressure from overhead, debt, refunds, personal/life movement, and mixed-account spending.

Last 60 Days Cash Funnel

Total income
Barber Launch + Daru Strong Stripe
$48,145.41
Cash starts at$48,145.41
Main business expenses
Ads, supplier, Amazon, GHL, software, affiliate, Acquisition
-$25,133.63
Left after this$23,011.78
Refunds
Refund drag
-$6,500.00
Left after this$16,511.78
Chris life
Personal/life bucket shown separately
-$9,076.03
Left after this$7,435.75
Debt
Chase card + SBA EIDL
-$4,860.00
Left after this$2,575.75
Jake
PatientFi, Wells Fargo, AMFICU, Teco, PayPal, eBay, Temu, Boost
-$3,800.56
Final cash result-$1,224.81
True net after everything
Every category counted once
-$1,224.81
Final-$1,224.81
Jake pass-through money flowIn $32,569.93 / Out -$32,570.00 / Net -$0.07

These are all Jake business transactions in the last 60 days

Money in$32,569.93
Money out to CHK ...1590-$32,570.00
Net pass-through effect-$0.07
Direction Date Description Amount
Money in2026-05-18HILLSBR APPAISER / Invasion Digital Media$9,000.00
Money out2026-05-18Online transfer to CHK ...1590-$9,000.00
Money in2026-05-22The Alliance for Solar Choice LLC$19,750.00
Money out2026-05-22Online transfer to CHK ...1590-$19,750.00
Money in2026-06-10State Farm$3,819.93
Money out2026-06-15Online transfer to CHK ...1590-$3,820.00
Net pass-through effect-$0.07

90-day total: here are 2 more transactions in 90 days total.

Date Direction Description Amount
2026-04-15Money inREMOTE ONLINE DEPOSIT # 1$10,000.00
2026-04-16Money outOnline Transfer to CHK ...1590-$10,000.00
Net$0.00

365-day / all available bank data: exact Jake-style pass-through transactions found from 2026-01-02 to 2026-06-17.

Money in$69,042.69
Money out to CHK ...1590-$69,147.55
Net pass-through effect-$104.86
Date Direction Description Amount
2026-01-22Money inStripe / Christopher Sassouni$2,198.66
2026-01-22Money outOnline Transfer to CHK ...1590-$1,867.55
Net effect$331.11
2026-02-13Money inStripe / Hoffman Publishing LLC$14,564.40
2026-02-17Money outOnline Transfer to CHK ...1590-$15,000.00
Net effect-$435.60
2026-02-17Money inStripe / Hoffman Publishing LLC$9,709.70
2026-02-17Money outOnline Transfer to CHK ...1590-$9,710.00
Net effect-$0.30
2026-04-15Money inREMOTE ONLINE DEPOSIT # 1$10,000.00
2026-04-16Money outOnline Transfer to CHK ...1590-$10,000.00
Net effect$0.00
2026-05-18Money inHILLSBR APPAISER / Invasion Digital Media$9,000.00
2026-05-18Money outOnline Transfer to CHK ...1590-$9,000.00
Net effect$0.00
2026-05-22Money inThe Alliance for Solar Choice LLC$19,750.00
2026-05-22Money outOnline Transfer to CHK ...1590-$19,750.00
Net effect$0.00
2026-06-10Money inState Farm$3,819.93
2026-06-15Money outOnline Transfer to CHK ...1590-$3,820.00
Net effect-$0.07
365-day / available-data total net effect-$104.86

True Expenses for Barber Launch & Chris

Ads / Meta / Facebook$7,707.84
2026-04-27 - Facebook$900.00
2026-04-30 - Facebook$900.00
2026-05-04 - Facebook$900.00
2026-05-04 - Facebook$239.54
2026-05-08 - Facebook$900.00
2026-05-11 - Facebook$900.00
2026-06-02 - Facebook$243.72
2026-06-05 - Facebook$900.00
2026-06-11 - Facebook$900.00
2026-06-15 - Facebook$900.00
Meta Platforms via PayPal$24.58
Total$7,707.84
Supplier / Qing Dao / hair systems$5,008.75
2026-04-23 - Qing Dao Le Da$450.00
2026-04-30 - Qing Dao Le Da$525.00
2026-05-13 - Qing Dao Le Da$519.75
2026-05-13 - Qing Dao Le Da$1,230.00
2026-05-18 - Qing Dao Le Da$162.75
2026-05-20 - Qing Dao Le Da$168.00
2026-05-22 - Qing Dao Le Da$372.75
2026-06-01 - Qing Dao Le Da$168.00
2026-06-09 - Qing Dao Le Da$940.00
2026-06-15 - Qing Dao Le Da$472.50
Total$5,008.75
Amazon / packages$649.88
2026-04-29 - Amazon Marketplace$85.62
2026-05-19 - Amazon Marketplace$20.61
2026-05-19 - Amazon Marketplace$74.97
2026-05-19 - Amazon Marketplace$20.47
2026-05-19 - Amazon Marketplace$56.32
2026-05-20 - Amazon Marketplace$75.21
2026-05-20 - Amazon Marketplace$76.22
2026-05-20 - Amazon Marketplace$74.97
2026-05-20 - Amazon Marketplace$76.57
2026-05-21 - Amazon Marketplace$76.93
2026-05-27 - Amazon Kindle$11.99
Total$649.88
GHL / HighLevel / Hair System Master$3,952.45
HighLevel charges$2,973.83
Hair System Master charges$978.62
Total$3,952.45
Affiliate payments$335.98

Liamwinfiel PayPal affiliate payments.

Chris software / tools / domains$5,478.73
GoDaddy$804.69
MongoDB$138.18
TryOnComput$100.00
Lightricks$70.00
Zapier$59.98
Canva$59.98
Google$39.98
ExpressVPN$25.90
Meta Platforms via PayPal$24.58
GitHub$20.00
Uber$19.98
CapCut$15.98
Cloudflare$10.46
LegalZoom$349.00
ClickFunnels$297.00
Lovable$433.00
Manus$400.00
OpenAI$400.00
InboxAlly$298.00
Starlink$240.00
Skool$198.00
WebinarJam$198.00
Paddle$194.00
Loom$96.00
Telnyx$70.00
Alpha Vantage$99.98
Higgsfield$98.00
Topstep$98.00
VEED$76.00
Podmatch$64.00
Heygen$49.00
Google Workspace$50.40
Supabase$25.00
Cloud / Google Cloud small charges$31.44
ElevenLabs$38.00
OpenRouter$10.80
Anthropic / Claude$80.00
Cursor$40.00
Buzzsprout$36.00
Atlassian$36.00
Patriot Software$34.00
MacPaw$19.90
Slack$17.50
Rocket Money$12.00
Total$5,478.73
Chris personal / life$9,076.03
Personal PayPal: TERESABEACH01, Upwork, CGSASSOUNI1201$1,587.25
Personal hair Venmo$902.00
Apple Cash$1,982.02
Apple Card payments only; Apple Card itemized purchases are not counted separately$681.00
Hoffman/Christopher wire movement counted as personal expense$2,500.00
2026-04-20 - The Juice Bar At Lv$23.67
2026-04-20 - Sprouts Farmers Market$36.90
2026-04-20 - 7-Eleven$1.51
2026-04-20 - Smith's$2.00
2026-04-20 - Smith's$21.77
2026-04-20 - 7-Eleven$3.29
2026-04-21 - 7-Eleven$17.08
2026-04-21 - Subway$22.50
2026-04-22 - 7-Eleven$3.19
2026-04-22 - The Juice Bar At Lv$25.29
2026-04-22 - 7-Eleven$5.30
2026-04-23 - Spotify$14.74
2026-04-24 - Cigarettes Plus Gifts$22.00
2026-04-27 - Cigarettes Plus Gifts$2.67
2026-04-27 - 7-Eleven$20.00
2026-04-27 - 7-Eleven$13.57
2026-04-27 - 7-Eleven$8.88
2026-04-27 - CVS$8.98
2026-04-27 - Subway$16.91
2026-04-27 - Smith's$12.45
2026-04-27 - Subway$23.55
2026-04-27 - Herbally Grounded$4.38
2026-04-27 - 7-Eleven$3.29
2026-04-27 - In-n-out Lv$15.00
2026-04-28 - 7-Eleven$3.39
2026-04-29 - Yum Yum Donuts$11.99
2026-04-29 - 7-Eleven$4.68
2026-04-30 - 7-Eleven$3.29
2026-04-30 - Tan Republic$22.39
2026-04-30 - 7-Eleven$1.51
2026-04-30 - The Juice Bar At Lv$1.04
2026-05-01 - 7-Eleven$8.78
2026-05-01 - 7-Eleven$6.08
2026-05-04 - McDonald's$25.29
2026-05-04 - 7-Eleven$1.51
2026-05-04 - 7-Eleven$6.58
2026-05-05 - 7-Eleven$13.10
2026-05-05 - Chevron$2.91
2026-05-05 - 7-Eleven$3.39
2026-05-06 - 7-Eleven$8.42
2026-05-06 - 7-Eleven$7.50
2026-05-06 - Smith's$2.69
2026-05-07 - 7-Eleven$3.39
2026-05-07 - McDonald's$17.31
2026-05-07 - Cigarettes Plus Gifts$24.16
2026-05-08 - Smith's$12.76
2026-05-08 - Wendy's$13.31
2026-05-08 - Cigarettes Plus Gifts$20.57
2026-05-08 - Cigarettes Plus Gifts$2.66
2026-05-11 - Freddy's Frozen Custard & Steakburgers$22.41
2026-05-11 - Subway$15.37
2026-05-11 - Cigarettes Plus Gifts$22.00
2026-05-11 - S&s$19.29
2026-05-11 - Smith's$13.45
2026-05-11 - 7-Eleven$6.18
2026-05-12 - 7-Eleven$5.26
2026-05-12 - 7-Eleven$3.69
2026-05-13 - 7-Eleven$2.29
2026-05-13 - 7-Eleven$12.97
2026-05-18 - 7-Eleven$4.68
2026-05-18 - Cashman Ent Gs$60.00
2026-05-18 - Yum Yum Donuts$11.93
2026-05-18 - Starbucks$8.02
2026-05-20 - Herbally Grounded$4.38
2026-05-20 - 7-Eleven$7.59
2026-05-20 - 7-Eleven$3.39
2026-05-20 - Gentlemans Style Barbershop$47.32
2026-05-20 - 7-Eleven$1.51
2026-05-21 - 7-Eleven$3.79
2026-05-21 - 7-Eleven$3.59
2026-05-22 - Smoke King$14.08
2026-05-26 - Anthony & Mario's Broadway Pizzeria$21.93
2026-05-26 - Smith's$21.95
2026-05-26 - 7-Eleven$17.37
2026-05-26 - 7-Eleven$3.39
2026-05-26 - 7-Eleven$6.98
2026-05-26 - Subway$15.37
2026-05-26 - Cigarettes Plus Gifts$22.00
2026-05-26 - Spotify$14.74
2026-05-27 - 7-Eleven$7.58
2026-05-27 - 7-Eleven$2.99
2026-05-28 - Yum Yum Donuts$12.39
2026-06-01 - The Juice Bar At Lv$14.57
2026-06-01 - Yum Yum Donuts$4.75
2026-06-01 - 7-Eleven$7.28
2026-06-01 - The Juice Bar At Lv$1.04
2026-06-01 - Wendy's$14.62
2026-06-02 - 7-Eleven$6.48
2026-06-02 - Subway$15.37
2026-06-02 - 7-Eleven$6.68
2026-06-02 - 7-Eleven$13.75
2026-06-03 - 7-Eleven$3.39
2026-06-03 - 7-Eleven$3.79
2026-06-03 - Smith's$3.00
2026-06-03 - P.o.p.s. Pride Of$35.71
2026-06-04 - 7-Eleven$15.00
2026-06-04 - 7-Eleven$4.68
2026-06-05 - Chevron$6.79
2026-06-05 - Subway$17.26
2026-06-08 - Cigarettes Plus Gifts$24.01
2026-06-08 - Ls Lux Beauty Superst$11.36
2026-06-08 - 7-Eleven$1.40
2026-06-08 - Still Smoking Vapor & Smoke Shop$5.25
2026-06-08 - The Juice Bar At Lv$1.04
2026-06-08 - CVS$3.19
2026-06-09 - 7-Eleven$6.38
2026-06-09 - 7-Eleven$15.00
2026-06-10 - 7-Eleven$3.69
2026-06-10 - 7-Eleven$2.99
2026-06-11 - 7-Eleven$5.08
2026-06-11 - Wendy's$15.70
2026-06-12 - Cigarettes Plus Gifts$29.58
2026-06-15 - Cinebarre Palace Statio$34.98
2026-06-15 - 7-Eleven$8.37
2026-06-15 - 7-Eleven$5.10
2026-06-15 - The Juice Bar At Lv$13.53
2026-06-15 - 7-Eleven$8.37
2026-06-15 - 7-Eleven$3.39
2026-06-15 - 7-Eleven$4.75
2026-06-16 - 7-Eleven$6.82
2026-06-16 - 7-Eleven$3.79
2026-06-16 - CVS$19.58
2026-06-16 - 7-Eleven$3.39
2026-06-16 - 7-Eleven$1.29
2026-06-17 - The Juice Bar At$14.07
Direct BUS COMPLETE CHK ...1569 personal/life debits total$1,423.76
Total$9,076.03
Acquisition.com$2,000.00

Canceled / should not continue.

Jake extras$3,800.56
PatientFi 2026-05-01, 2026-06-01$756.76
Wells Fargo 2026-04-22, 2026-05-07$797.00
AMFICU, Teco, PayPal 2026-04-02 to 2026-06-02$1,837.25
eBay + Temu 2026-05-26, 2026-06-10, 2026-06-11$329.55
Boost Mobile 2026-04-27, 2026-05-26$80.00
Total$3,800.56
Debt / card / loan payments$4,860.00
Chase card$3,568.00
SBA EIDL$1,292.00
Total$4,860.00
Total refunds$6,500.00
Problematic wife - took too long to fulfill$3,000.00
I messed up$2,000.00
Asked for refund immediately because she is 71 and wants to sell her shop$1,500.00
Total$6,500.00
Actual accounting totals
Total income (Daru and Barber Launch)$48,145.41
Main business expenses$25,133.63
Net before refunds, Chris life, debt, and Jake$23,011.78
Refunds$6,500.00
Net after refunds$16,511.78
Chris life$9,076.03
Net after Chris life$7,435.75
Debt$4,860.00
Net after debt$2,575.75
Jake$3,800.56
Net after Jake-$1,224.81

Business Unit Economics

Average purchase$3,000
Ad cost per sale$394.52
Total fulfillment / platform cost per sale$493.98
Total cost per sale$888.50
Gross profit per sale before overhead/refunds$2,111.50

Future Variable COGS

$20,000/month revenueรท $3,000 avg sale
Expected customers / kits~6.7
Kit + Amazon cost per sale$296.36
Estimated kit + Amazon cost~$1,976/mo
Accounting ruleScale with sales

ROAS

ROAS7.60x
Fulfillment + GHL-adjusted ROAS3.38x

The Future Accounting Fixed

Future 60-day model at $20,000/month revenue, with refunds fixed, Jake extras canceled, cancellations removed, and kit/Amazon costs scaled to sales.

Future changes assumed

  • Revenue modeled at $20,000/month, or $40,000 over 60 days: revenue down $8,145.41 from the historical 60-day income.
  • Supplier and Amazon scale with sales: saves $1,707.17
  • Refunds fixed to $0: saves $6,500.00.
  • Jake extras canceled: saves $3,800.56.
  • Cancel-list software removed: saves $1,852.18.
  • Acquisition.com removed: saves $2,000.00.
  • GoDaddy and LegalZoom removed: saves $1,153.69.
  • Personal PayPal removed and hair Venmo reduced by $450: saves $2,037.25.
Future 60-day income
$40,000.00
$20,000/month target x 2 months
Modeled future revenue, not historical Stripe
Used for future planning only
Future fixed expenses
$30,319.38
Minus cancel-list software/tools
Supplier/Amazon scaled to $20k/month
Current expenses minus Jake
Future net before refunds
$9,680.62
Income minus future fixed expenses
Before refund drag because refund target is $0
Future refunds
$0.00
Refund drag fixed
Last 60 days DEBT
$4,860.00
Chase card: $3,568.00
SBA EIDL: $1,292.00
Future net after refunds
$9,680.62
After expenses and $0 refunds
Includes pending Stripe payouts
Last 60 days JAKE
$0.00
Future fixed target
Jake extras canceled: $3,800.56
Future true net after fixes
$9,680.62
Refunds fixed: +$6,500.00
Jake extras canceled: +$3,800.56
Cancel list removed: +$1,632.20
Supplier/Amazon scaled to revenue

True Expenses for Barber Launch & Chris - Future Fixed

Chris personal / life$7,038.78Saved: $2,037.25

Future view removes Personal PayPal bucket $1,587.25 and reduces personal hair Venmo by $450.00.

Ads / Meta / Facebook$7,707.84Saved: $0.00

Customer acquisition spend remains the same in this future view.

Total refunds$0.00Saved: $6,500.00

Future fixed target removes the current $6,500.00 refund drag.

Chris software / tools / domains after cancellations$2,472.86Saved: $3,005.87
OpenAI$400.00
InboxAlly$298.00
ClickFunnels$297.00
Starlink$240.00
Skool$198.00
WebinarJam$198.00
MongoDB$138.18
TryOnComput$100.00
Higgsfield$98.00
VEED$76.00
Telnyx$70.00
Canva$59.98
Google Workspace$50.40
Google$39.98
ElevenLabs$38.00
Cloud / Google Cloud small charges$31.44
ExpressVPN$25.90
Supabase$25.00
Meta Platforms via PayPal$24.58
GitHub$20.00
Uber$19.98
MacPaw$19.90
CapCut$15.98
OpenRouter$10.80
Cloudflare$10.46
Remaining software subtotal$2,505.58
Less Temu/Jake cancellation adjustment-$32.72
Total shown$2,472.86
Supplier / Qing Dao / hair systems$3,133.33Saved: $1,875.42

$20,000/month divided by $3,000 average sale is about 6.7 kits/month. At $235 per kit, that is about $1,566.67/month or $3,133.33 per 60 days.

Debt / card / loan payments$4,860.00Saved: $0.00

Debt remains in the future view.

GHL / HighLevel / Hair System Master$3,952.45Saved: $0.00

CRM, texting, platform, and related GHL costs remain the same.

Jake extras$0.00Saved: $3,800.56

Future fixed target cancels the current $3,800.56 Jake extras.

Acquisition.com$0.00Saved: $2,000.00

Removed in the future view.

Amazon / packages$818.13Saved: -$168.25

Amazon/package support scales with the same 13.3 expected 60-day customers. Supplier plus Amazon equals about $3,951.46 for the future 60-day model.

Affiliate payments$335.98Saved: $0.00

Liamwinfiel PayPal affiliate payments remain the same.

Actual accounting totals - Future Fixed
Total income (Daru and Barber Launch)$40,000.00
Total expenses, without Chris life$18,420.60
Net income, before Chris life$21,579.40
Debt$4,860.00
Net after debt, before Chris life$16,719.40
Refunds$0.00
Net after refunds, before Chris life$16,719.40
Jake$0.00
Net after Jake, before Chris life$16,719.40
Chris Life Expenses-$7,038.78
Net after Chris life$9,680.62

Business Unit Economics

Average purchase$3,000
Ad cost per sale$394.52
Total fulfillment / platform cost per sale$493.98
Total cost per sale$888.50
Gross profit per sale before overhead/refunds$2,111.50

ROAS

ROAS7.60x
Fulfillment + GHL-adjusted ROAS3.38x